The Challenge
Facing numerous challenges, Bathroom TV turned to Coffeepot Digital to connect with an audience of aspirational home owners who would invest in a home renovation and leisure product.
In an increasingly competitive market, the agency needed to develop a foolproof strategy that would increase website visitor numbers and boost brand awareness.
The strategy
To rank highly on Google and Bing for relevant keywords (and thus increase web traffic), Coffeepot Digital proposed a technical SEO and content strategy. To reach new audiences, a PPC and paid social campaign was introduced to work alongside SEO.